This project focuses on development of a tailored web-based program that allows patients to receive individually tailored information about colorectal screening initiatives. The program is evaluated in a randomized controlled trial at three primary care clinics. This project combines efforts with coloWeb (Ruffin) to complete both focus groups and a pilot test of the tailored program.
Aim 1. Develop a tailored colon cancer screening education website and link the site to the patient portal under development at two University of Michigan primary care study sites.
Aim 2. Promote the web-based tailored colorectal cancer information program to patients age 50 or older within a primary care health delivery system.
Aim 3. Quantify the numbers of patients using the site, their demographic characteristics, and changes in their knowledge, attitudes, and intent to screen after viewing the website.
Aim 4. Quantify differences in the knowledge, attitudes, intentions, and self-reported screening practices between patients who were given access to the site and those who were not.
Aim 5. Quantify the differences in the actual use of screening-related procedures between patients given access to the site versus those who did not have access, using the Clinical Data Repository (CDR) of the university of Michigan to gather utilization data.
120 recent patients of internal or family medicine clinics.