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Cessation Messages & Neural Activation

About

This study explores whether listening to high-tailored smoking cessation messages activates the rostral medial prefrontal region more than listening to linguistically comparable but low-tailored cessation messages.

Aims

Test whether listening to high-tailored smoking cessation messages activates the rostral medial prefrontal region more than listening to linguistically comparable but low-tailored cessation messages.

Participants

Twenty-four people ages 21 to 65, who are ready to quit smoking are recruited through newspaper ads, flyers, and Engage (the University of Michigan's clinical research study volunteer website).

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