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An fMRI Study of High vs. Low Tailored Smoking Cessation Messages
Previous research finds that highly tailored smoking cessation messages lead to higher rates of cessation than low-tailored smoking intervention messages. An fMRI study explores whether the brain responds differentially to these messages.
2007-04-13 12:00
2007-04-13 12:00
2007-04-13 13:30
48:55
Hannah Faye C. Chua, PhD
<a href="http://chcr.umich.edu/who_we_are/people/person.2007-01-31.6762358661/person_view">Hannah Faye Chua</a> is a research fellow at the Center for Health Communications Research. Her research interests include a) examining the neuroanatomical correlates of tailored messages, b) investigating the interaction of emotions and decision making, and c) identifying and understanding cross-cultural differences in cognition, using a combination of different techniques: behavioral, neuroimaging, & eyetracking techniques.<br><br><a href="http://chcr.umich.edu/what_we_do/projects/project.2007-04-05.6564653661/projects_page">fMRI study</a><br><br>
7C09 North Ingalls
http://wocket.chcr.med.umich.edu/chcr/seminars/2007-04-13-chua.htm
Upcoming Seminar - December 17th: Laurel Northouse
