Ellen Gordon, PhD

 

Ellen Gordon, PhD is a Vice President with AlphaImpactRx. With more than twelve years of global market research experience in the pharmaceutical industry, Dr. Gordon is known for her expertise in the therapeutic areas of diabetes, oncology, cardiology and immunology. Her research specialties include advanced quantitative methodologies such as choice-based modeling, segmentation, message and concept testing, customer engagement measurement as well as brand assessment and tracking.

Dr. Gordon served as an advisor on CHCR's first Center of Excellence in Cancer Communications Research.